I'll be honest; the point of this interview, from my end, was to promote the upcoming KNOWN resource coming from the student department here at LifeWay. But these guys - even though they're in charge of that launch - didn't care about getting that message out. They wanted to get the message of what they are passionate about (student ministry strategy) out. And so, that's what we talked about.
This was also a learning experience as an interviewer, because I was determined to get at least a mention of the product in at the end, and tried to force a segue and, being the honest guy he is, Jeff called me out on it. He knew what I was doing and was trying to get at, but he did not like the implications of my segue, so he argued about what I had actually said.
It was awesome to interview two people with so much knowledge in their field, and the evident passion they have for equipping the local church with the best possible knowledge, strategies and resources for understanding youth today. This is a must-watch if you are involved in youth ministry.
