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September 9, 2008

My suggestions for leftover capital campaign materials

Yesterday I asked you to consider how you would advise a church leader who e-mailed me an interesting question. He had some leftover capital campaign materials that he didn't want to just throw away. But he also didn't want to just give them away without knowing the recipient would actually use the materials.

I asked for your comments yesterday to the initial e-mail. Today I'll post my response.

Wow! Great to read through your e-mail. I think you are on the right track with not just throwing something away that may help another church. And I agree with you that often people equate "free" with "no value." I've never done what you're talking about doing, so I don't have your experience to draw any conclusions from.

Have you talked to your Associational Director of Missions or the Stewardship Director for the State Convention? These men usually interface with churches much smaller than yours and might know a church in need right off the top of their head.

As far as how much to charge, I don't know how to advise you on this. Here are a couple of ideas that come to mind:

1. You can put a price on it and when the church is willing to write the check (which means they've made a commitment and have attached value to the materials), give them the materials at no charge and explain that your intention was to prevent someone from just taking the material and throwing it away.

2. You could charge for the materials and refund the amount upon completion of the campaign.

3. You could charge for the materials but wave the fee if the church pastor and leadership was willing to be mentored through the process by members of your team/staff. (This obviously requires commitment from your church, but I've seen this work very effectively. As you know, churches listen to other churches.)

Does any of this help?

Do you agree? Am I missing any options?

Posted by bstroup at September 9, 2008 1:41 AM

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